Etere Delivers a Next-Gen Playout to Tele A

Tele A, an established private broadcaster in Italy, upgrades its playout and Airsales system with Etere for better efficiencies and quality.

Tele A, an established private broadcaster in Italy, upgrades its playout system with Etere for better efficiencies and quality. With its increasing popularity, Tele A needed to upgrade its playout system, and Etere Ecosystem proved to be an ideal choice for the broadcaster.

At the heart of the system, Etere ETX is a 4K-ready channel-in-a-box software based entirely on IT technology. ETX is a fully integrated playout system with streamlined workflows enabling operational and cost efficiencies. With its easy scalability, it offers users the flexibility to expand the system as business needs evolve. Built to support next-generation IP technology, Etere ETX features full IP/NDI/SDI in and out capabilities.

Etere ETX integrates all the features needed to bring a channel to live on-air. It can manage the end-to-end workflow, including ingest, 4K playout, closed caption/subtitling insertions, webGL graphics overlays, text over live videos, RTMP input, and integrated time delay, all with a single software.

Another of the system's central components is the Etere Media Asset Management (MAM), a one-stop solution for effectively managing digital assets. With its implementation, Tele A is empowered with a system that can efficiently and effectively manage thousands of files and perform operational tasks efficiently.

To support the collaborative initiatives at the station, Etere supplies the broadcaster with Etere Web, which empowers users to drive their workflows even while on the move. With an authenticated login, users can access all the core functions of Etere Ecosystem with a streamlined web interface accessible from any web browser.

As part of Etere MAM, Etere T-Workflow allows users to design, customize and automate workflows across the end-to-end media lifecycle. It features a T-Workflow monitor that enables users to monitor all workflows on a centralized dashboard. With the workflow designer, you can view and redefine a digital representation of each process step in the workflow.

Furthermore, integrated into the system is the Etere Airsales Lite, an integrated approach that manages a station's end-to-end commercial, program, and series planning activities. It helps broadcasters to invoice commercial orders and reconcile them with the accounting system.

Etere also manages Tele A's scheduling, multichannel editing, and tape loan management.

Etere Ecosystem features easy scalability and excellent operational efficiencies while delivering the best viewing experience. It facilitates seamless connectivity across all workflow stages to allow a more effective way of automating processes based on pre-defined workflow rules. As a result, there is a better flow and fewer manual processes. Not to mention, Etere Ecosystem offers better cost and time efficiency. The system empowers Tele A with a strong foundation and a future-ready playout system that can adapt to the station's evolving needs as it is straightforward to add channels when needed. Etere is also easy to upgrade even as technology evolves. The installation boosted Tele A's efficiency and productivity across the entire organization.

Please contact us at info@etere.com for a media management strategy that works for your business.